The Longest Tiramisù FAQs

It’s a major international event celebrating the world’s most iconic Italian dessert. During the event, we will carry out the official attempt to break the record for the longest tiramisù in the world, with the goal of entering the Guinness World Records.

The event will take place on 25 and 26 April at Chelsea Old Town Hall, King’s Road, Chelsea, London.

Yes. This is an official attempt with the presence of Guinness World Records adjudicator Lorenzo Veltri, who will oversee and validate the record.

As well as celebrating Italian excellence, the event has a charitable purpose: raising funds through tiramisù-related donations to support people in need.

All funds raised will be donated to Esharelife Foundation, a charity recognised by the UK Charity Commission, supporting people and families in need.
For more information: www.esharelife.org

The event is supported by important Italian institutions in the UK, including the Italian Embassy in London, the Consulate General of Italy, the Italian Chamber of Commerce in the UK, the Italian Cultural Institute, and other institutional partners.

To take part, you must make a donation via the official ticketing platform Gotobeat or through the official website. Once you receive your ticket, simply present it at the venue entrance.

No. Entry is only permitted to ticket holders who have obtained a ticket through a donation.

Donations can be made via the event’s official website or through Gotobeat.

Donations start from £10 and grant entry for one person, with the right to collect a slice of the official tiramisù.

Donations for the tray start from £45 and grant entry for up to 3 people. The tray contains over 2kg of tiramisù.

Yes. By selecting the ticket that includes personalisation and accessing the dedicated section, you can add a name or a message to your tray.

No. The amounts paid are donations to the charity. This is not a commercial sale, but a donation that entitles you to collect a slice or a tray.

No. To ensure the validity of the Guinness attempt, only one official version of the tiramisù will be produced.

Yes. In accordance with Guinness World Records rules, the tiramisù must be freshly prepared during the official attempt days. Nothing can be made in advance.

A slice will weigh over 250g, while the tray will exceed 2kg.

Yes. Through the personalisation section you can add a message to your tray.

Collection will take place in the dedicated area inside the venue, following the instructions provided on the day of the event.

The ticket holder can collect the tray. The ticket may be transferred, but once scanned it cannot be used again.

It will not be possible to collect the tray after the event closes.

The event will take place at Chelsea Old Town Hall, King’s Road, Chelsea, London.

Parking is available in the area, subject to permits and local regulations. For up-to-date details, we recommend checking the Royal Borough of Kensington and Chelsea website.

Yes, the venue is accessible for people with disabilities.

The event will take place as planned even in bad weather, as it is entirely indoors.

Yes, the event will be streamed on the social pages of COMPLITALY TV and The Longest Tiramisù.

Yes, photos and videos will be allowed during the event.

Video recordings and photographic coverage will be produced during the event. Participants may appear in official content.

To request press accreditation, please send an email to longesttiramisu.uk, including your publication and media details.

Interested companies can email longesttiramisu.uk to request the media kit and sponsorship package information.

Yes, you can request a stand within the Italian Expo. For information and availability, email longesttiramisu.uk.